Adding custom rules that aren't in my PDF

Did you know you can add custom rules beyond what's in your uploaded PDF?

Common additions we've made:

1. Forbidden words - Competitor names, outdated terms
2. Social media tone - More casual than general brand voice
3. Campaign-specific rules - Temporary guidelines for promotions
4. Channel-specific notes - Different rules for email vs. social

How to add:

1. Go to your Brand Guideline
2. Click "Edit" on any section
3. Add your custom rules
4. Save

Example:
Our PDF doesn't mention what words to avoid, but we've added: competitor names, "cheap" (we say "affordable"), and outdated product names.

What custom rules have you added?