Best practice: Create separate brand profiles for sub-brands

If you manage multiple brands or sub-brands, here's a tip that saved us a lot of confusion:

Create separate brand guidelines for each brand/sub-brand rather than combining them into one.

Why?

• More accurate scoring (no cross-brand confusion)
• Clearer violation reports
• Easier to manage updates
• Team members can focus on their specific brand

Naming convention we use:

• "Acme Corp - Main Brand"
• "Acme Corp - Premium Line"
• "Acme Corp - Youth Brand"

This is especially helpful for agencies managing multiple clients. Each client gets their own clean guideline set.

How do you organize multiple brands?